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Graph in Technology tv throw down cliff
November 5, 2014
kspteam

Every year, we keep about 100 advertisers from losing out big time on conversions and profits. When marketing people think of the “holiday season”, they think of retail sales and peak consumer shopping. They think of Black Friday and Cyber Monday. They think about holiday advertisements and running sales to encourage purchasing. While all of these are a big part

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Festivus 2012
December 16, 2013
kspteam

Every year, a good friend and past KSP employee, Patrick Horne, put on an event where we pack lunch bags full of food and they go distribute them on the streets of LA (in various parts) to people who might need a clean meal. Last year they hand-packed over 600 lunch bags. More Pictures Can be Found Here on Our

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doom
July 26, 2013
kspteam

Almost a doomsday of sorts, July 22nd was supposed to be the endgame for advertisers perpetrating around without having upgraded their Legacy campaigns to Enhanced. Google has been warning advertisers since late February that an automatic upgrade would happen for all Adwords campaigns sometime in June. As suspected, the official date (July 22) was released at this year’s Ad-Tech in

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April 12, 2013
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Google Enhanced Campaigns from Keyword Search Pros

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February 6, 2013
kspteam

Today at exactly 12pm Pacific, Google officially announced its plan to roll out major changes to the Adwords campaign functionality. Calling the “upgrade” Enhanced Campaigns, Google has said this is the “first step to help you more simply and smartly manage” Adwords campaigns as it pertains to the different devices, locations, day scheduling, and conversions across these segments. Previously, we

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