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Business Octagon
February 17, 2015
kspteam

I say “students” because even more experienced practitioners and teachers admit: they’re always learning. But both students and teachers of Brazilian Jiu Jitsu (BJJ) make for great CEOs, business owners, directors, salespeople, and marketers. It’s such a strange correlation to make. And why not say that it’s CEOs that make good Jiu Jitsu students? Frankly, it doesn’t matter how you

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5 Underused Adwords Tools 2015
January 26, 2015
kspteam

For 2015, paid search advertisers are going to have to look outside the conventional search and display campaigns if they want to maximize their reach on Adwords. While many advertisers have begun using programs like Google Shopping (formerly PLAs) and Remarketing, most still aren’t aware of how far they can take their Adwords account. Here is a short list of

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Graph in Technology tv throw down cliff
November 5, 2014
kspteam

Every year, we keep about 100 advertisers from losing out big time on conversions and profits. When marketing people think of the “holiday season”, they think of retail sales and peak consumer shopping. They think of Black Friday and Cyber Monday. They think about holiday advertisements and running sales to encourage purchasing. While all of these are a big part

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Festivus 2012
December 16, 2013
kspteam

Every year, a good friend and past KSP employee, Patrick Horne, put on an event where we pack lunch bags full of food and they go distribute them on the streets of LA (in various parts) to people who might need a clean meal. Last year they hand-packed over 600 lunch bags. More Pictures Can be Found Here on Our

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doom
July 26, 2013
kspteam

Almost a doomsday of sorts, July 22nd was supposed to be the endgame for advertisers perpetrating around without having upgraded their Legacy campaigns to Enhanced. Google has been warning advertisers since late February that an automatic upgrade would happen for all Adwords campaigns sometime in June. As suspected, the official date (July 22) was released at this year’s Ad-Tech in

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