Category : Email Marketing

Depositphotos_4662204_XS1
July 19, 2012
kspteam

What is content marketing and content curation? Content Marketing is the creation and publication of original content for the purpose of generating leads, enhancing a brand's perceptibility, and putting the company's expertise on display. Content Curation is the accumulation, selection, and organization of the best possible content. Researchers in 2011 found that an impressive 82% of B2B marketers now employ

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emarketer1
February 24, 2010
kspteam

When it comes to email marketing, there are several formats of emails that can be syndicated to your database. Hopefully, by this time you have kept a substantial list of opt-in email addresses from either past customers or subscribers of some sort. Some of the formats advertisers send out are newsletters, information articles and tutorials, product updates and sales promotions,

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January 28, 2010
kspteam

It’s really quite amazing how important email marketing has become over the years. More recently we have seen a greater majority of our advertisers participating in some form of routine email marketing program. Before when we would ask, many would tell us they were busy enough from their main marketing campaigns and that email wasn’t necessary. Then the recession set

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